Business Building Tools » Advertise To Be Seen In Your Neighborhood » Advertising & Brand Guidelines

Advertising & Brand Guidelines

The Co-op and Advertising Guidelines section provides detailed information on:

• Brand trademark use and compliance
• Typeface recommendations for customizing pre-produced materials
• Requirements for advertising warranties or financing

The Style Guide is written to provide an understanding of the brand personality, and how best to represent the brand in an effective and appropriate way in creative materials. The Style Guide covers:

• Brand positioning
• Brand imagery
• Brand colors and font type

Co-op and Advertising Guidelines



Brand Guidelines

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download PDF files by clicking the desired link.